In light of Sheffield’s Dorothy Pax shutting down and a cost-of-living crisis, BBC 6 DJ SHERELLE aims to make live music an affordable possibility for everyone.
The DJ played for fans in Sheffield at FORGE last Friday, while spreading a powerful message of empowerment and accessibility.
SHERELLE said: “I’m super happy to be working with FORGE and Tickets for Good to help bring more people into these spaces, without services like the NHS and benefits, so many people—myself included growing up—would be left behind.”
Sheffield-born company Tickets for Good previously worked with artists like Robbie Williams and The Pixies, offering tickets to NHS members, charity workers, teachers, and cost of living payment recipients.
Since its beginning in 2019, Tickets for Good has distributed 850,000 tickets to fans who otherwise would have missed out. To date, users of the service have also saved over £20 million in ticket value.
Steve Zimmer, founder of Tickets for Good said: “We’re so excited to be part of this tour, working together with FORGE to give our members the chance to experience amazing live music while also supporting the local venues and nightclubs that make it happen.”
On this tour, a ticket cap of £10 was announced and free tickets were offered, dedicated to keeping live music inclusive and accessible for everyone.
SHERELLE, along with Tickets for Good aim to work towards accessibility, removing social and financial barriers, believing that everyone should be able to enjoy live music no matter what.
Her partnership with Sheffield-born organisation Tickets for Good came at a poignant moment, as just two weeks ago, Sheffield’s own pub and live music venue Dorothy Pax released a statement announcing their permanent closure.
Over the past year, many venues across the UK have closed down. Reeling from the cost of living crisis as well as the lingering financial effects of COVID-19, organisations as well as fans struggle to make a living, let alone support their favourite artists.
The statement from Dorothy Pax read: “It’s not very pleasant to be a statistic at any time, and we’re certainly upset about being added to the number of grassroots music venues that have closed down over the last few years through difficulties thrown at the industry including Covid-19, rising bills and our customers facing a cost-of-living crisis.”